Verasity (VRA) is a cryptocurrency that seeks to transform the digital advertising industry by creating a decentralized ecosystem for creators, viewers, and advertisers. It is part of the broader revolution by cryptocurrencies in various sectors, including finance, gaming, and digital content.
What is Verasity?
Verasity is a blockchain-based platform that aims to revolutionize the online video industry by introducing transparency and decentralization. It addresses various challenges within the industry, including data manipulation and limited monetization opportunities for content creators. Through blockchain technology, Verasity strives to create a fairer, more efficient ecosystem that benefits all participants.
The Verasity team
Verasity boasts a talented team of individuals with extensive experience in technology, digital media, and blockchain. Led by CEO RJ Mark Hain and CTO David Orman, the team is focused on driving innovation and providing real-world solutions to the video industry's existing problems. Their combined expertise and vision have been instrumental in shaping Verasity's development and growth.
How does Verasity work?
Verasity's platform operates around its proprietary video player, seamlessly integrating with major video platforms like YouTube, Twitch, and Vimeo. This player allows for real-time, tamper-proof data collection through the blockchain, ensuring transparency and accuracy. Verasity employs a Proof of View (PoV) mechanism to validate authentic views, rewarding viewers with VRA tokens. This incentivizes engagement, creating a more interactive experience for creators and viewers.
VRA: Verasity's native token
VRA is the native cryptocurrency of the Verasity ecosystem, functioning as a utility token that facilitates transactions and interactions within the platform. Creators can earn VRA based on their content's views, while viewers can earn tokens by watching videos, engaging with interactive elements, and participating in the community. VRA tokens are also used for tipping creators, purchasing premium content, accessing exclusive perks, and participating in the platform's governance.
VRA tokenomics
The maximum supply of VRA is 10,356,466,694 ensuring scarcity and value appreciation over time. The token distribution includes allocations for the team, advisors, partnerships, marketing, community development, and ecosystem growth. By strategically allocating tokens, Verasity aims to foster a robust and sustainable ecosystem that rewards active participation and aligns the interests of all stakeholders.
VRA token use cases
VRA tokens have multiple use cases within the Verasity ecosystem. Content creators can monetize their videos by receiving VRA tokens based on the engagement and viewership of their content.
Conversely, viewers can utilize VRA tokens to unlock premium content, access exclusive perks, and tip their favorite creators. Advertisers can leverage VRA tokens to run targeted advertising campaigns and engage with a more receptive audience. The versatility of VRA tokens makes them a valuable asset within the Verasity ecosystem.
VRA token distribution
With a total maximum supply of 10,356,466,694 tokens, VRA's distribution is as follows:
- An estimated 20.9 percent is allocated to the founders and the team. These tokens are subject to a lock-up until VRA achieves a designated price target, often aligned with its ICO price.
- The circulating supply, constituting about 67.5%, is distributed among Verasity Wallets, VeraWallets, and third-party wallets.
- Approximately 8.2% is set aside for staking activities, providing token holders with opportunities to earn rewards.
- An estimated 3.4% of the supply is allocated to the foundation to support ongoing initiatives and development efforts.
Verasity: Empowering the online video industry with decentralization
Verasity promises to revolutionize the online video industry through its decentralized ecosystem, benefiting content creators, viewers, and advertisers. Verasity addresses transparency, data manipulation, and monetization challenges by utilizing blockchain technology. The native VRA token is a crucial incentive for engagement, rewarding creators, and offering value to viewers and advertisers.
With a talented team, innovative approach, and strong tokenomics, Verasity has the potential to reshape the online video landscape, creating a fairer and more sustainable ecosystem for all involved.
